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BrandingWeb DesignSocial Media
Chris Global Limited
Digital brand overhaul for an international trading company
Scope
- Rebrand
- Web Design
- Social Media Strategy
- Content System
Tools
- Figma
- WordPress
Results
- Brand perceived as 'much larger' by 3 new international partners
- Social media following grew 4× in 90 days
- 3 inbound partnership inquiries in first 60 days
Gallery
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The Problem
Chris Global's online presence didn't reflect the scale of their operations - they were trading internationally but looked like a local business online, costing them credibility with new partners.
What We Found
- An internationally trading company presented online like a local operation, creating a credibility gap with new partners
- Leadership interviews surfaced real competitive differentiators that had never been articulated anywhere public-facing
- No content system existed to consistently reinforce scale and credibility across web, print, and social
What We Built
International-grade brand identity
Multi-service web architecture
Content calendar and social templates
Partner and client showcase section
News and updates module
Our Approach
Interviewed leadership to extract true competitive differentiators, then built a premium identity system that scaled consistently across web, print, and social media.
Related Work
More projects
Next Step
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